FAQ

General

Do I need to be online all the time?

No. We use “store and forward” technology, which downloads all the content and programming to your player and stores it locally. Even without the internet, your music and signage players will continue to play. However, internet connectivity is needed for content updates, and for reporting to the server.

How quickly can I change content?

It really depends on the speed of your internet connection and the type of content you need. Our programming team can usually make changes in a couple of hours. Then your player just needs to download the changes.

Can I play different content at different times of the day? Or different days of the week?

Absolutely. You can programme dayparts in any way you like.

Can you give me reports like a player log or proof of play?

Of course. All the information you need is available through an online dashboard. Reports can be downloaded in spreadsheet ready formats.

What connections does my amplifier/computer/laptop/tablet need for us to successfully set up your player?

The headphone output on your computer, laptop or tablet is all you need. An audio cable from that will connect to your amplifier. The amplifier needs to be able to accept input from an external source. Typically, you’d connect to your AUX or CD input.

Music

Do I have to choose from a list of readymade channels, or can I have my own unique sound?

With our service, you’re not forced to choose a generic channel. We customise the entire in-store experience to your needs.

Can I remove songs from the list?

Yes, songs you don’t want playing can be removed from your programming.

How often are new songs added to my list?

That depends on the genre. Contemporary hits from the Top 40 charts are updated weekly, while playlists in genres like jazz and classical are typically updated once a month.

I don’t like a song, is there a way to skip it?

Yes. You can skip to the next song programmed.

I want a certain song added? How?

Just let us know and we’ll include it for you.

Am I going to hear the same songs every day?

Not at all. We make sure that songs are programmed so that you never hear the same sequence again. Unless, of course, you want to.

What is Direct License or Royalty Free Music?

Here’s the catch. Royalty free music isn’t actually free. And performers are paid royalties. It’s just that we engage directly with musicians and publishers to acquire the right to play their music in your premises. That means it’s still completely legal, it’s still great music, and it’s a huge saving for you compared to copyright music.

What if I want to play the latest chart hits? Do I need a copyright music license?

Yes, you do. You’ll need public performance licenses from the licensing agencies in your country. Depending on where you’re located, you’ll need to contact your local rights organisations.

Can I play my own ads or promos?

As often as you like. After every song, after every 20 minutes, at specific times of the day, whatever works for your customers.

What if I want to change to a different playlist?

Our music service gives you the option of doing that. Just decide which playlists you want on your player, and you can go back and forth between them. Suit your music to your crowd.

I already play music from my computer but every song has a different volume level. It sounds terrible.

Yes, it does. Which is why our software makes sure that every song is played at a uniform level. We also match tempos so you don’t have a fast, up tempo song sandwiched between two slow ballads.

What genres of music can I get?

What would you like? We programme music in over 150 different genres so if it’s been recorded, we can play it for you.

Which are the languages you can give me?

We programme in 25 of them. Apart from English, there’s French, Spanish, Portuguese, Italian, German, Dutch, Danish, Swedish Russian, Korean, Vietnamese, Japanese, Mandarin, Cantonese, Tagalog, Sinhalese, Turkish, Arabic and the music of sub-Saharan Africa. From India, we have Hindi, Marathi, Gujarati, Rajasthani, Punjabi, Bhojpuri, Bengali, Tamil, Telugu, Malayalam, Kannada and Konkani. Did we miss any?

I’m in the Middle East, and I would like the music to go off at prayer times.

Our platform automatically turns off the music before the call to prayer, and gives you silence. It then automatically comes back on after the appropriate period of time. You don’t have to rush to your amplifier to turn down the volume. We program prayer times for every city and country individually, so you will always have the correct prayer times for your location.

Digital Signage

What can I have displayed on my screen?

You can have video, images, text, RSS, Flash, documents and webpages. You can combine these with weather, news, clocks & countdowns, HTML5 & web components, catalogues, and queue management.

Can I link my social media accounts to the screen display?

Sure. We can give you a live link to your Instagram, Twitter and Facebook accounts.

Can I have an interactive kiosk using your signage platform?

Absolutely. You can have interactive screens, capture customer information such as addresses and phone numbers, and send them more information through email.

What media formats do you support?

We can use video in MP4 and AVI formats, and images in JPEG, PNG and GIF.

Augmented Reality

What is AR (Augmented Reality)?

Augmented reality places virtual objects in the real world using a mobile device like a smartphone or tablet. Users can interact with these objects in a number of ways, such as placing furniture in a room virtually, trying on clothing sitting at home, or getting exciting offers on specific products.

What can I do with AR?

Through Augmented Reality, brands can immerse customers with engaging experiences in ways that weren’t possible before. Offer recipe videos for products on a store shelf, display clothes in 3D, take buyers through a virtual walkthrough of a home, show enhanced product information, or suggest complementary products to increase sales. Click here to see a few examples of how it would work.

How is Augmented Reality used in businesses?

Augmented Reality can be used to increase the customer engagement media like print advertising, magazines, billboards, product labels and social media by creating interactive campaigns that come alive. Brands can use AR to provide enhanced information to customers in-store and at home, give them a chance to try before they buy, and gather information on customer preferences.

What type of Augmented Reality experiences are available?

Our AR platform provides 2D and 3D experiences all on the customer’s own device, through video, images, 3D models, immersive content and interactive forms.

What is the difference between Virtual Reality and Augmented Reality?

AR only needs a mobile device like a smartphone or tablet for users to interact with your campaigns. Virtual Reality VR needs a specific VR device such as a VR headset.

What hardware does AR require?

Any Android or iOS smartphone or tablet can run our AR app. At your end you don’t need anything special either. Our easy to use platform takes care of everything for you.

Do I have to have an AR app?

You can either have your own white labelled app, or QR codes to create dynamic AR campaigns. With QR codes and our web AR, your customers don’t need an app, just the camera on their phones.

Does my store or restaurant need internet for AR to work?

No, only your customer’s phone needs a basic level of internet/data to activate the AR experience.

Can I track how many customers interacted with each AR experience?

Yes, you get a detailed report of who’s interacting and where on your dashboard.

Can a customer choose his language in which the AR will play?

Each AR experience is played with the default language in which your content is created. But you can customise content for experiences based on where your customers are.

How much does it cost?

We take away the high cost and effort of developing your own AR platform, so you can start offerng your customers a great new experience for just a few dollars a month.

How can I sign up or get more information on the AR experience?

Click here to contact us for more details.